Domain Lookup 1.1 adds support for a total of 60 registrars/domain tools, 30 TLDs and fixes a couple of minor glitches.

The two most interesting improvements are support for some of my favourite domain tools: Estibot and DomainTools.com.

DomainTools.com should need no introduction: it’s the webmaster’s swiss army knife, offering tools like WHOIS lookups and registrant search.

Estibot is an automated domain appraisal tool that estimates pricing data from factors like past sale prices, link popularity, phrase popularity etc.

Registrars & Tools Supported

TLDs Supported

Other Improvements

• Firefox 3.0b5 support
• Improved handling of accents, umlauts etc.
• Improved handling of link anchor text
• Toggle to allow hyphens

The latest version will automatically update next time you run Firefox. Alternatively, you can trigger an extension update under the Tools > Add-Ons menu in your browser. As ever, I’d love to hear any feedback.

Paul Arden? Never heard of him.

Arden was a titan of British advertising, best known as the creative powerhouse at Saatchi & Saatchi during their boom years.

He was also entirely unknown to me when I first chanced upon his first book, a masterpiece buried beneath a clumsy title:

That title screamed ’self-help for the feckless’. The cover’s clever-clever visual gag (”THE WORLD’S BEST SELLING BOOK… by Paul Arden”) irked me. The logo of the publisher, Phaidon, was the only element that caught my eye.

But that 128 page book - alongside the follow up, Whatever You Think, Think The Opposite - challenged much. Not just in my work, but in many aspects of my life.

Arden laboured to slay presumption, lazy thinking, cliche and orthodoxy. He illustrated a playful creativity to problem solving that was an immediate and lasting inspiration.

Arden wasn’t interested in peddling ideas. Instead, he demonstrated ways of thinking: the art of looking sideways, to borrow the title of another Phaidon book.

Like David Ogilvy’s Confessions of an Advertising Man, Arden’s advice is peerless. I have recommended his debut to dozens - perhaps hundreds - of people in the five years since it was published.

Not just to marketeers, but to journalists, research scientists, students, internet entrepreneurs, teachers, designers…

Arden passed away this week, prompting endlessly entertaining anecdotes in his Book of Condolence and broadsheet obituaries (see The Guardian and The Telegraph). These provide but a taste of the man’s genius.

Arden’s books shifted my thinking by ninety degrees. I hope they will continue to do the same for others after his death.

I insist you obtain copies by any means necessary.